The RedEvo SEO Blog

Just been e-abused by a person I did a free SEO review for. His point was I was being unethical because although his on site SEO is rubbish his site is still ranking top ten for ‘his chosen phrases’.
In essence I think he thought I was rubbishing his site in order to get some work [...]

Has your website got the X factor?
If there’s one common theme running through shows like the X factor, Britain’s Got Talent (etc ad nauseum) it’s the distinct lack of talent. In essence a bunch of truly talentless people stand in front of a bunch of barely talented judges, who for the most part have a [...]

There’s a great line in the Billy Bragg classic song, Sexuality. “Safe sex doesn’t mean no sex it just means use you imagination“. Great advice in my opinion.
In a world where many of us hang on the every word of so called experts it’s easy to lose touch with our own ability, experience, expertise and [...]

As an SEO specialist who essentially helps businesses make the most of their web presence, looking at their website in context and in the round I get really pissed off when I read 100% bullshit SEO sales patter.
I was lurking around a business forum the other day when an AdSense advert caught my eye. It’s [...]

Further to the interview with Bruce Clay, there’s a great interview with Matt Cutts further expanding on the ever increasing workload of the forward thinking search engine optimiser.
What Matt’s saying, and I agree, is that SEOing isn’t just about rankings. When we receive a request for an SEO Review I always expand on the pure [...]

According to Bruce Clay SEO’s should be shaking in their boots in response to Google developing a sixth sense. In a great article Bruce shares his thoughts on Google’s attempts at nailing intent based search.
Although I can see the sense in developing this technology I think it’s going to be tricky to get it right, [...]

Google have created an SEO guide for webmasters and anyone else interested in SEO. It’s a very easy read and confirms all the great seo advice you have been getting here for the past 12 months or so.
It was great to read this info in one concise document, straight from the horses mouth.
TTFN
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I’ve just read another article on link building from the guys at Wordtracker. It’s an interview with Eric Ward, the daddy of the link experts.
I’ve banged on about linking quite a lot on this forum looking at both how to do it and some of the dreadful link profiles that many sites have. It’s fair [...]

I had an email conversation this week with a guy whose company has dropped from page 1 to page 3 or 4 for a search phrase that’s previously delivered good business. He’s frustrated and can’t figure out why this has happened - part of the reason for requesting a free seo review from us. He [...]

What have structured investment vehicles (SIV’s) and SEO got in common? Well, SIV’s disappeared up their own arse and SEO is about to. Let me explain.
The financial services industry got far too clever. In their never ending search for ways to make more and more money they created a financial product called a Structured Investment [...]