Search Engine Optimisation Simplified
There are SEO strategies that fail. There are SEO projects that go wrong. There are SEO’s that go out on a limb to try and tackle a tough problem, some succeed some don’t.
I have no issue with these guys. In my book they are trying to help their clients. Where I do struggle however is [...]
We have been taking a rather controversial approach to link building for some time. In a nutshell we advocate creating something worth linking to, I know, WILD isn’t it!
Seems we are not alone though, seems others think creating something link worthy is a good idea too. If you thought link building was hard wait till [...]
There’s a post in this blog called the starter for ten post. It’s a simple SEO checklist. However in the spirit of our plain English approach here’s another take on this old favourite using what and why.
On page analysis from the top down:
What? - Make sure your title element (tag) describes the page and uses [...]
It’s a well known fact that linking is a key aspect of how a site performs in the SERPs. It’s also well understood that securing good links based on merit isn’t easy, and I’m not suggesting it should it be.
The end result is a whole industry has been created offering to take care of website’s [...]
Let’s face it, getting good links is hard and most people settle for getting lots of rubbish links instead. The problem is, I think it’s hard to consider linking without also giving some thought to the boys in building 43. I’m with Mr Godin all the way on this one. I also think Rand Fishkin [...]
When an SEO is brought into the fray to help a company get more bang for its web buck it’s often the simple things that have the greatest impact. Knocking the title elements into shape, creating human readable URL’s, writing concise page descriptions, sorting out the on page tagging and not least writing great content.
However, [...]
