The Big Heid

SEO, Search Marketing and The Social Web – Help & Advice

Eric Ward on Link Building

I’ve just read another article on link building from the guys at Wordtracker. It’s an interview with Eric Ward, the daddy of the link experts. I’ve banged on about linking quite a lot on this forum looking at both how to do it and some of the dreadful link profiles that many sites have. It’s [...]

Google Ranking Appeals Procedure

I had an email conversation this week with a guy whose company has dropped from page 1 to page 3 or 4 for a search phrase that’s previously delivered good business. He’s frustrated and can’t figure out why this has happened – part of the reason for requesting a free seo review from us. He [...]

Stuctured Investment Vehicles and SEO

What have structured investment vehicles (SIV’s) and SEO got in common? Well, SIV’s disappeared up their own arse and SEO is about to. Let me explain. The financial services industry got far too clever. In their never ending search for ways to make more and more money they created a financial product called a Structured [...]

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