The Big Heid

SEO, Search Marketing and The Social Web – Help & Advice

When Not Playing By The Rules Can Work To Your Advantage

With the ASA now extending its remit to all marketing campaigns and content businesses are going to be under increasing pressure to make sure that they can still make their voices heard in new and innovative ways without getting banned and slapped with a fine. Until now social campaigns through channels such as YouTube and [...]

Google Chrome’s Controversial Campaign Makes Waves

Google Chrome’s latest campaign has been found to be in breech with Googles own guidelines regarding paid ad sponsored links. The campaign which paid bloggers from Unruly Media, a video sharing network, to promote videos for the Google Chrome Browser resulted in posts which failed to have the compulsory no follow tag. This was itself [...]

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