DIY SEO (and stuff) for Small Businesses
The Party – Take One
You arrive at a party. People are chatting, eating nibbles, topping up drinks, laughing, looking intently at someone holding court and generally gazing round the room.
You grab a chair, stand on it and at the top of your voice shout “I sell cars! Does anybody want to buy a car!!!??”.
The room [...]
A couple of years ago I had a seminal moment whilst training in a Muay Thai class. During a break from punching and kicking some friendly banter revealed I was the oldest guy in the class. I remember thinking, when did I become the old guy? I was shocked. I was used to being young [...]
We all dig about in our sites analytics data to see what’s working and what isn’t. Analytics, what ever flavour you prefer, is a vital tool used by all SEO’s. Some analytics packages, such as Clicky give you data in virtual real time. You can see what visitors searched for, where they came from, which [...]
Reading through some excellent blogs and randomly following links I came across a post discussing if SEO was a service or a product. In fact it wasn’t really asking the question so much as stating that if you view SEO as a product you will more often than not be disappointed.
It struck a chord with [...]
I’m writing this from our hotel room in sunny Torquay. Caron and I are on a dancing holiday – we are keen competitive ballroom dancers.
It would be fair to say we are feeling pretty hacked off just now having been trounced on the dance floor in every competition we have entered. I should say it’s [...]
In order to help people who are hell bent on failing online I’ve come up with this handy check list. If you follow this list carefully your website site will fail. If it doesn’t simply send me all your money and declare yourself bankrupt so you can enjoy the same sense of failure so many [...]
I’m wondering if having a website has become too easy. Perhaps all this great free software like Joomla!, Drupal, Zencart and Wordpress have made owning a website so simple even fools can do it. Complete idiots can create great looking websites, utter buffoons can run on-line shops. Surely this is wrong?
Well actually it’s not wrong. [...]
We’ve been getting a lot of requests this week for free SEO reviews. When people fill out the short online form we ask them to outline their objectives. 9/10 they tell us they want to rank better in Google. This in itself doesn’t mean anything because ranking on Google is easy. By the time you [...]
As I wander through forum land I am increasingly aware of how people are going into SEO meltdown. You know the kind of people I’m talking about. In essence they have either a bad site, a bad idea or worse, both.
Instead of concentrating their efforts on creating a great site, something genuinely useful, something different, [...]
It’s a well known fact that linking is a key aspect of how a site performs in the SERPs. It’s also well understood that securing good links based on merit isn’t easy, and I’m not suggesting it should it be.
The end result is a whole industry has been created offering to take care of website’s [...]
