SEO, Search Marketing and The Social Web – Help & Advice
Red Evolution are a small but perfectly formed digital agency based in Aberdeen, Scotland. They build web sites and web apps and help companies market their services on-line. Call 01224 443551 for a chat about your company's on-line needs.
www.net.tutsplus.com have provided an extremely useful and exhaustive list that identifies a variety of factors that are likely to impact positively on the worthiness of your website as an attraction both to search engines and to “human” visitors. It’s worth remembering that popularity in terms of visitor numbers isn’t the be all and end all [...]
We all dig about in our sites analytics data to see what’s working and what isn’t. Analytics, what ever flavour you prefer, is a vital tool used by all SEO’s. Some analytics packages, such as Clicky give you data in virtual real time. You can see what visitors searched for, where they came from, which [...]
Covering the basics of SEO is important although as I’ve said before a lot of SEO is just quality control. In a recent post I outlined from an SEO perspective how to optimise a web page but I didn’t talk about making sure your visitors don’t have to think and ensuring sure you take them [...]
All the SEO in the world will come to nought if you don’t make sure your site takes visitors by the hand and gives them what they want. Good design and proven usability are just as important as getting a good search engine placement. In short build a great site that users can use and [...]
There are many low cost and free content management systems (CMS). You can also commission the building of your own if you have the money. Whichever path you choose your first task is to ensure the website conforms to the accepted industry standards in terms of its construction. Good code is a good plan and [...]
