SEO, Search Marketing and The Social Web – Help & Advice
Red Evolution are a small but perfectly formed digital agency based in Aberdeen, Scotland. They build web sites and web apps and help companies market their services on-line. Call 01224 443551 for a chat about your company's on-line needs.
Further to my last post/rant/moan/wine/whinge/ (delete as applicable) I’ve created a video (which became two videos thanks to YouTube’s 10 minute rule) to help SEO newbies cover the basics of on page SEO. I hope they are simple enough to be of use, I’m sure you’ll let me know. Rather than embed them here you [...]
If you think a website is like a brochure where you can just set it and forget it you would be better off to just forget it and save yourself the effort of the ‘set it’ part. Websites are living documents that grow and evolve and this means you need to accept owning and running [...]
This post is really only for the SEO newbie, SEO magicians can safely ignore it…….or can they? I was helping some people in a forum recently and the tone of the conversation was something like “I’ve built a website but Google still doesn’t show my site when people search for blah blah blah…” I took [...]
How many home pages have you got? No I’m not talking about canonical issues, I’m talking about how many home pages your site has. If your SEO is working every page on your site is a potential landing page. This means every page on your site has one chance to make a first impression. Use [...]
OK, the long and the short of linking is this. To rank for a competitive term you need links. Links are like votes and votes win seats, or in this case search engine positions. Setting aside all the follow, no follow, pagerank blah blah blah, links are the life blood of the search engine algos. [...]
